Corporate Websites: Best Practices for Your Greatest Touch Point

A company’s corporate website is a powerful recruiting tool.  The reality is that every ‘A’ level candidate who is carefully managing their career is visiting your website and making assumptions about your organization based on what they find.  Unfortunately, many websites are not designed with the applicant experience in mind and fail to engage the right talent.

This program will illustrate how leading edge organizations are developing sites that are intuitive, experiential and most importantly help filter the right candidates in and the wrong candidates out.  The audience will be engaged, challenged and will leave with new ideas that can impact their organization immediately.  Key takeaways will include:

• A visually driven understanding of website best practices.
• A thorough understanding of interactive strategy development from website design and execution. 
• A blue print to developing an online strategy to drive both passive and active job seekers to your site and track their behaviors.
• A sneak peek into the next generation of website development.

Directions to Children's Healthcare Office Park

1680 Tullie Circle NE • Atlanta, Ga 30329

From the Airport:

Take the ramp to I-85 North. Take exit 89 for GA-42 S/N Druid Hills Road. Follow signs for Exec Park Dr and merge onto N Druid Hills Rd NE/GA-42. Turn left at Tullie Rd NE. Turn right at Tullie Circle NE.

From Gwincomt:

Take I-85 South to exit 89 for GA-42 S/N Druid Hills Road. Turn left at N Druid Hills Rd NE. Turn left at I-85 North. Turn right at Tullie Circle NE.